Strategic Branding

A consistent brand makes your website feel polished and helps customers recognize and trust you.

I love giving business owners the option to brand just their website or create a brand foundation that can grow with them, without paying for full-scale branding.

Take a look at the packages below and add any of these packages to your website.

Or, if you're looking for standalone branding for a website you already have, click "get in touch" to schedule an initial conversation.

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Pocket Brand

Having a consistent brand makes your website feel complete and professional. If you don't have a full brand kit ready, Pocket Brand gives you everything you need to launch a cohesive website. A wordmark logo, color palette, and fonts create visual consistency across your site. This helps visitors recognize your brand from page to page so your site looks polished and intentional from day one. It's a complete foundation that works on its own, with room to expand as your business grows.

Perfect for: New businesses ready to launch quickly with a consistent brand identity

Pocket Brand: $800.

    • Custom wordmark logo with final files (PNG, SVG)

    • Color palette (3-5 colors with hex codes)

    • Font pairing (header and body fonts)

    • Mini brand guide (1-2 page PDF showing you how to use everything)

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Brand Refresh

Your brand has served you well. As your business grows and pivots, your brand might need a little TLC. A Brand Tune-Up updates your existing identity including refreshing your logo, refining your color palette, or establishing clear standards so everything works together. You keep what's recognizable while strengthening how your brand shows up across all platforms

Perfect for: Established businesses whose branding needs a modern refresh

Brand Refresh: $1,000 - 1,500

    • Logo modernization

    • Color palette refinement

    • Font updates

    • Brand guide creation

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